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Ning and the Art of the Viral Spiral »

Posted by: johnnyrokker 3 months, 1 week ago

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The secret is what's called a "viral expansion loop," a concept little known outside of Silicon Valley (go ahead, Google it ââ;¬" you won't find much). It's a type of engineering alchemy that, done right, almost guarantees a self-replicating, borglike growth: One user becomes two, then four, eight, to a mi

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