First Results Of Google's Newspaper Ad Test Published »

Posted by: Jeremy 1 year, 6 months ago

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Jeremy Mayes has posted the first seen results of the Google newspaper ad test, that we have been tracking. He noted about 1,000 visitors came from the ad, which generated 70% less page views than the PPC counterpart, 30% less time spent on the site than the PPC counterpart, but the registration rate (his goal) was about the same as the PPC counter